Hairdresser daily sales tips
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For hairdressers, in addition to cutting, perming, dyeing, and caring for customers, sales are also essential. Because the quality of the sales work directly determines the level of hair salon sales. If only hair cutting, perming, hair dyeing and care, then the hair salon does not have more resources to continuously improve technology and services. However, many hair salons do not yet have good sales techniques, but in fact there are many sales techniques. Today, I will introduce several sales techniques to everyone.
Saying the customer law is actually telling many successful cases of hair care and hair dyeing in the store to customers as a story. Although the story is told to the customer to stop, this real case is to be used as evidence Let customers know something. So sometimes it may be useful to give a few practical cases to show customers that this is more effective than saying without margins.
If you want to sell your customers in a story-telling way, and the customers say that you are currently editing or talking nonsense, then you must use the data method to gain customer trust. The data method is to provide customers with data, information, pictures and other materials related to the theme for supplementary explanation. In marketing for customers, the more effective data method is to use practice to prove their claims, and then let customers compare themselves.
For example, when customers cut their hair in half, they often take a mirror to show the customer, and let the customer compare the difference between the clutter of the uncut hair and the distinct level of the cut hair. Think about the difference between the two when comparing the two. Do not be persuaded!
3. Presumed Commitment Act
Presumption of commitment is also a very practical technique when selling to customers, which is to first agree with the customer's views, and then the hairdresser is expressing his own views. In simple terms, it is to raise the other party first, and then go straight to the point, just like the way of expressing words in literature first.
In this way, on the premise of praising customers, we don't need to worry about the customer's rebound, because his views have been affirmed and praised, but we can't immediately express negative claims from the positive, otherwise the previous communication will be wasted. It also caused a certain degree of rejection among customers.
Fourth, the negative method
The positive and negative method is similar to the above technique, which is to identify the other party and then put forward the views you want to express. In fact, no matter what, there will be two kinds of thinking modes, so we can start from different angles and let customers know how to think from your perspective. But remember not to refute the customers' opinions casually, this will make the situation worse.
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